The Art and Science of Winning Practice Marketing
AGD Course Number: 550-325789-039
Course Subject: 550 - Practice Management and Human Relations
Content Provider: Mr. Daniel A. Bobrow
Course Objectives: (Click for Show/Hide)
To learn how to successfully market your practice
Course Description: (Click for Show/Hide)
Making Tracks! Keys to maximizing the return on your Marketing Strategy Investment. Daniel demonstrates, through case studies and “class participation,” the essential ingredients to structuring and maintaining a complete, accurate, timely, and reliable marketing strategy tracking system. Key concepts presented include: The Tangible Benefits Of The Team Being , Call Handling Gurus, Putting Technology To Work: Reliably Monitoring Results, and ROI, SOPs to ensure Team Buy-In and more.
Of Caterpillars and Butterflies Success With Web-Based Marketing
After gauging the experience level of the audience, Mr. Bobrow presents the three keys required for a successful practice website: Attracting the visitor, Generating a Qualified Patient Lead (QPL), Converting the QPL into a Patient.
Credits: 4.5
Price: 150.00